Is Zinfandel Rose the same as White Zinfandel?

With the increasing popularity of rose wine in the last few years, I wondered if zinfandel rose’s are the same as white zinfandel. Are some wineries using the word “rose” to distance themselves from white zinfandel drinkers and white zinfandel’s reputation. Are they true roses’ with more complexity and tannins than white zinfandel?

White zinfandel’s tend to use “free run” juice, just using the weight of grapes on top & not getting skin contact and tannins from the skins. Rose’s get their complexity and character from the skin and tannins.

If you call it a ‘Rose of Zinfandel” is it bad marketing and/or too confusing?

Your thoughts are welcome.

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Sandy Wasserman

I've been in and around the the Phoenix wine and restaurant for over 17 years. I've seen and learned a lot and now I'm sharing it for the world to see.

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