Blue Bell turns back the clock with Magic Cookie Bar ice cream.

Magic Cookie Bar-Press Shot-CMYK 150
Just in time for July’s National Ice Cream month, Blue Bell Ice Cream introduces Magic Cookie Bar ice cream today in your grocers freezer. Named after after the popular dessert that debuted in the 1960’s this ice cream is made with graham cracker crust pieces, dark chocolate chunks,toasted coconut and roasted pecan pieces surrounded by a caramel sauce swirl. This ice cream will be a stroll down memory lane for those that remember the original dessert.

“Many adults today remember making magic cookie bars with their moms when they were children,” comments Paul Kruse, CEO and president of Blue Bell Creameries. “Our Magic Cookie Bar Ice Cream will be a walk down memory lane for some Blue Bell fans, and a new delicious flavor for others. Either way, it is part of an American taste tradition not to be missed!”

In addition Blue Bell has stocked grocers freezers just in time for the 4th of July with Red, White & Blue Bell ice cream, a mix of blueberry, creamy vanilla and strawberry ice cream all in a patriotic carton. www.bluebell.com

How much do you love Blue Bell Ice Cream, “Do Tell” them online & win!

Blue Bell Creameries-Rockslide Brownie

Brenham, Texas based Blue Bell Dairies is curious about how much you love their ice cream & novelties or do you have a great story about your connection to Blue Bell? If the answer is “Yes” to either, then in 500 words or less “Do Tell” them at www.BlueBell.com. Visit their website by August 31 and be entered to be 1 of 8 finalists to have their stories posted on their website beginning on Sept. 20th and be judged by Country Club members who will vote for the Grand Prize winner. The Grand Prize winner will be picked on Oct. 9th and will win a VIP trip to Blue Bell’s Texas home to see where the best ice cream is made.

“We enjoy hearing from our fans and reading the many letters we receive each year,” said Carl Breed, director of marketing for Blue Bell. “Our Do Tell! contest is one more way for our fans to share their stories. We’re looking for unique, fun and heartfelt stories about Blue Bell.”

All finalist will receive a prize packet with gifts including a 1/2 gallon of Blue Bell ice cream a week for a year.
The contest is open to all Country Club members and you can sign up to become a member on the website as well as view contest rules and regulations.

Chill out in July for National Ice Cream Month with Blue Bell’s new Rockslide Brownie Ice Cream

Rockslide Brownie
29 years ago President Ronald Regan declared July as National Ice Cream Month and just in time to flip the calendar Blue Bell Ice Cream introduces Rockslide Brownie Ice Cream. This dark chocolate ice cream comes mixed with mini marshmallows, pieces of chocolate fudge along with chopped almonds, pecans and walnuts and a caramel swirl. This massively flavored ice cream will be perfect for the hot month of July and beyond.

Just in time for National Ice Cream Month and increased demand for their Rockslide Brownie and their other flavors, Blue Bell opened a new sales & distribution facility in west Phoenix on this month with a ribbon cutting & grand opening ceremony on July 11th. The 130,000 square foot facility is Blue Bell’s 2nd Phoenix area facility and will service northern and western Arizona for it’s retail customers along with restaurants that include Houston’s, Ruby Tuesdays and Outback Steakhouse. The freezer is kept at minus 20 degrees making for employees to wear parkas and hats at work. What I would not give to hang out there during the hot summer months.

The public is welcome to the ribbon cutting ceremony which will be attended by local dignitaries. The ribbon cutting will take place at 10:30 a.m. and the facility is at 5175 W. Watkins Rd. in Phoenix. After the ribbon cutting refreshments, ice cream and light appetizers will be served.

Summer is heating up and Blue Bell Ice Cream wants to keep you cool.

Starting this month Blue Bell Ice Cream is introducing Italian Cream Cake Ice Cream and bringing back seasonal favorites such as Key Lime Pie and Coconut Fudge to keep you cool. Italian Cream Cake is creamy vanilla ice cream with Italian cream cake, shredded coconuts, roasted pecans and a smooth cream cheese ice cream swirl.

According to general sales manager Wayne Hugo “We’ve created a flavor that not only has all the ingredients of an Italian cream cake in each bite, but there are actual cake pieces in the ice cream too. We have had lots of success with flavors inspired by cakes so we figured we might just be onto something.”

Blue Bell also offers Birthday Cake Ice Cream and Red Velvet cake which became an instant success when it was introduced last year. Hurry because Italian Cream Cake Ice Cream will be in grocers freezers until supplies last. National Ice Cream Month is coming up in July so don’t be afraid to stock up in order to stay cool. Check Blue Bell’s website www.bluebell.com. for current flavors, recipes and money-saving coupons.

Blue Bell Starts 2013 with Mint Cookies ‘n Cream Newest creation a refreshing mash up of two popular flavors

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Blue Bell Ice Cream rings in the New Year with the release of a refreshing new flavor, Mint Cookies ‘n Cream Ice Cream – a smooth mint ice cream combined with mint crème-filled chocolate cookies and semi-sweet chocolate chips.

“Mint Cookies ‘n Cream is a combination of two of our top-selling flavors,” said Paul Kruse, Blue Bell CEO and president. “If your two favorite flavors are Cookies ‘n Cream and Mint Chocolate Chip, then this is surely a big thing to happen to ice cream. We’ve combined a smooth mint ice cream with the same crunchy chocolate cookies that are in our Cookies ‘n Cream, except these are filled with a mint crème.”

Blue Bell promises several more new and exciting ice cream flavors as well as frozen snack items will be released this year. “Each year we spend months creating and sampling possible new flavors,” Kruse said. “Last year we introduced Red Velvet Cake Ice Cream and it became an instant hit. This year we’ve got a great flavor line-up of your tried and true favorites and a few new creations you’ll love too.”

The Texas-based ice cream manufacturer encourages Blue Bell fans to join its online Country Club at www.bluebell.com. Members of the fan club receive e-mails announcing new flavors before they are available in stores.

Mint Cookies ‘n Cream Ice Cream in available in grocer’s freezer through March. Find more information about Blue Bell and current flavors at bluebell.com

Blue Bell introduces Gingerbread House Ice Cream

New “Holiday Favorite” Joins Christmas Cookies, Peppermint and Spiced Pumpkin Pecan

‘Tis the season for all your favorite holiday foods, including a new Holiday Favorite ice cream from Blue Bell. Gingerbread House Ice Cream – a creamy cinnamon ice cream with flavorful gingerbread pieces, festive red and green sprinkles and miniature marshmallows all surrounded by a vanilla icing swirl – is the newest addition to Blue Bell’s seasonal line of Holiday Favorites available in stores after November 1.

“Building a gingerbread house and placing it as a holiday centerpiece is a yearly activity for many,” said Carl Breed, Blue Bell director of marketing. “And our ice cream has become a traditional dessert served in the homes of Blue Bell Ice Cream fans. That’s why Gingerbread House Ice Cream is a perfect addition to this line. The flavor is festive and definitely the best tasting gingerbread house I’ve ever eaten.”

Alongside Gingerbread House, Blue Bell is offering these returning Holiday Favorites: Christmas Cookies Ice Cream, Peppermint Ice Cream and Spiced Pumpkin Pecan Ice Cream.

Christmas Cookies is a combination of your favorite holiday cookies – chocolate chip, snickerdoodle and sugar – in a tasty sugar cookie ice cream with red candy cane-shaped sprinkles and a green icing swirl throughout. It was so popular last year, Blue Bell re-released earlier over the summer for a special Christmas Cookies in July promotion.

Spiced Pumpkin Pecan is a delightful spiced pumpkin ice cream combined with tasty sugar-coated pecans and a rich cinnamon-honey-praline sauce. This flavor made its debut in 2010.

Ice Cream Turkeys
1 scoop Blue Bell Spiced Pumpkin Pecan Ice Cream (approximately ½ cup)
14 pieces candy corn
1 round toothpick

Place ice cream in a small chilled dessert bowl pressing to adhere ice cream to the bowl. Wrap and freeze for one hour. Removed scoop from freezer and unwrap. Working quickly, press the points of 5 pieces of candy into the ice cream to make a fan-shaped tail. Press 3 pieces of candy on either side (laying flat on the ice cream) in a fan-shaped pattern to resemble wings. Carefully insert toothpick through one piece of candy (for the neck) from bottom to tip. Push the toothpick through the first piece of candy just enough to add a second piece of candy turned side-ways (for the head). Insert bottom of toothpick into ice cream at the appropriate spot for the neck. Wrap carefully or place in a deep sealable container and freeze for 4 to 24 hours. Remove from freezer, unwrap and serve. USE CAUTION WHEN SERVING THIS TO CHILDREN. REMOVE THE TOOTHPICK BEFORE ALLOWING THEM TO EAT. Makes one serving.

Note: If you don’t want to use a toothpick, try using a bendable straw cut to the appropriate size for a neck and head. Draw eyes and a beak on the straw or use icing to make a head.

Peppermint, a long-time favorite ice cream flavor during the holiday season, is a cool, refreshing peppermint ice cream sprinkled with peppermint candy pieces.

“We tried something new last year when we introduced our Holiday Favorites line of ice cream,” Breed added. “Traditionally, less ice cream is sold during the winter months, but our Holiday Favorites were an instant hit.”

Look for Gingerbread House Ice Cream along with the three returning Holiday Favorites neatly packaged in half-gallon containers adorned with a red ribbon and bow, available in your grocer’s freezer section starting November 1. Blue Bell Holiday Favorites are only available for a limited time.

Blue Bell is available at all major Arizona grocery stores. Visit www.bluebell.com for recipes, coupons and a complete list of flavors currently available in stores.